When a customer walks into our showroom, the first thing we might say could be, “Hello, may I help you?” Their first impression may be that we are attentive because we listen, […]
First impressions with a new approach. Read More »
Today, more and more consumers are seeking the price, in all things. As if everything were a gasoline pump, we have become accustomed to looking for the cheapest pump before choosing where
Reflections on purchasing decisions and how the price of diesel fuel affects all of us. Read More »
We strongly believe that it’s healthy to speak about the satisfaction we get from our work, making high quality sofas and upholstered beds is something we take very seriously. In fact we
It is with a mixture of admiration and envy as I follow the sophisticated approaches of communication and marketing of the big brands in our industry. There has been, however, a recent
I do not mean someone hiding behind it (laugh) or the formal structure of the company’s guarantee but the person, who built the wooden structure, inserted the springs one by one, who
Who’s behind your couch? Read More »
This post is dedicated to Flavio Cairoli; furniture artisan, winner of the “Brianza Economica” in 2007 a prize given from the Chamber of Commerce to long term workers who have more than 35 years
We listen to the hands of Flavio because they are not just talking words. Read More »
If you haven’t already seen our collection of sofa beds then you should know that Sofa bed Bella Lì changes from day to night in a single gesture, and, the seat and back cushions
The Bella Lì is a sofa bed ready to rock. Read More »
Who’s in the showroom in Meda? Berto Salotti, located in Meda the region of Italy known for small artisan businesses that produce handcrafted furniture, is recognized as a leader in custom made
From the showroom: Carlo points to the feet of the sofa Time Break. Read More »
We have talked several times about Joey Hudy, we like the way he thinks and how he approaches work. As a matter of fact, we believe that – in spite of his
We support Joey Hudy… and his bracelets! Read More »
The new communications strategy of Berto Salotti, is designed just as their high quality sofas, armchairs, container and sofa beds, by hand. Or should we say, with a hands on approach. In
The new Berto Salotti marketing strategy: “#Whyberto” Read More »
Why, why, why, remember the “reason why” in advertising? Gone are those days, it’s much better – in our humble opinion – to exchange views about brands and products with a conversation,
Why this blog, and why you should read it. #whyberto Read More »
